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One Chair. 15 Years of Family Moments.
The Growwithme™ Embo+ Enhanced Edition isn't just a chair—it's where your family will share 15 years of moments together. First meals, messy art projects, homework battles, Sunday breakfasts. All in the same trusted seat.
We're not for everyone. If you're just looking for something cheap or temporary, that's okay—we're probably not the right fit.
But if this sounds like you:
...then you get what Growwithme™ is all about.
I built this brand as a systems architect and a mom. I wanted to solve the endless cycle of buying and replacing, so families could focus on what actually matters—being together.
"I use systems thinking to build Growwithme™ brand, solving parenting challenges so families can create more precious moments together."
— Anna Low, Founder
When I was choosing furniture for my child, I kept thinking: "Will she outgrow this? Will I need to buy another one next year? Is this safe enough?"
That anxiety? That's what I designed Embo+ to solve.
No more wondering when to upgrade. No more heartbreak when they outgrow their favorite seat. Just one chair that adapts as they do.
Premium beechwood. Tested to support up to 100kg. This isn't furniture you'll replace—it's furniture you'll pass down.
From the 5-point harness for babies to the extended gliders for teens, every detail is designed for safety and comfort as they grow.
Most baby chairs are designed to be outgrown. Ours is designed to grow.
The Complete Growth System includes:
Each chair comes with a unique serial number—think of it as your chair's identity card. You can verify it on our website anytime to confirm authenticity and access your chair's records.
Why? Because when you're investing in your child's safety and comfort, you deserve to know it's the real deal.
"My daughter is 8 now and still uses her Growwithme chair every day. It's not just furniture—it's part of our family story. I love that she'll probably use it through high school."
— Sarah T., Kuala Lumpur"As a child psychologist, I see how important consistency is for children. This chair provides that emotional anchor while adapting to their physical growth. It's brilliant."
— Dr. Michelle Wong, Child Development Specialist"I was skeptical about the price at first. But when I calculated how much I'd spend on multiple chairs over the years, plus the stress of constantly researching 'what's next,' it made total sense."
— David L., PenangTrusted by thousands of Malaysian families and some products are available in 70+ premium stores nationwide including Parkson, Isetan, and Tiny Button.
Total: RM1,050-1,850+
Plus the time researching, shopping, assembling, and the emotional stress of transitions
That's about RM53 per year. Less than RM5 per month. Less than a coffee.
We're launching with a special offer for our first 200 families—not because we're desperate for sales, but because we want to reward parents who recognize quality before everyone else does.
What happens after 200?
Price returns to RM899, then eventually to full retail RM1,139.
Why the price increase?
As more families discover us and demand grows, we'll maintain our quality standards but can't sustain the early bird pricing forever.
The question isn't whether you can afford it.
The question is: Can you afford to wait and pay more later?
I built enterprise software for years. Systems that had to work flawlessly for decades. I applied the same thinking to this chair.
Our 5-Year Warranty + Lifetime Support covers:
All mechanical components guaranteed for 5 years
Compliance with international safety regulations
Premium beechwood tested for 15+ years of daily use
Smooth operation through thousands of adjustments
Our team is here to help, always
Your Complete Growwithme™ System includes:
A: Because it's not a baby chair—it's a 15-year growth system. When you calculate RM797.30 over 15+ years, it's actually the most economical choice. Plus, you save all the time and stress of researching and buying replacements.
A: They won't. The chair adjusts to adult size and supports up to 100kg. Your child will likely use it through university. We have families with 10-year-olds still using theirs daily.
A: Not at all. The adjustment system is designed to be intuitive. We include a complete guide, and our lifetime support team is always available to help.
A: Everything: the chair, all safety components, feeding accessories, care kit, assembly guide, authenticity certificate, free shipping (WM), and lifetime support. Nothing extra to buy.
A: Yes. After the first 200 systems, the price returns to RM899, then eventually RM1,139. We're rewarding early adopters who see the value before it becomes obvious to everyone.
A: Every authentic system comes with a unique serial number. Just visit our website and enter your number to verify authenticity and access your chair's digital certificate.
A: That's what our 5-year warranty and lifetime support are for. We stand behind every chair. If there's an issue, we'll make it right.
A: Absolutely! Visit our flagship store at Seruang Square, Eco Sanctuary, Selangor.
This is more than a purchase. It's a decision to stop worrying about "what's next" and start focusing on what matters—being present with your child.
RM1,139 RM899
Early Bird Special: RM797.30
Limited to first 200 systems. Next batch returns to RM899.
Reserve Your System →Or take your time. We're not going anywhere. When you're ready, we're here.
Here's something most high chairs get wrong: They adjust for height, but forget about the most important measurement—seat depth.
Why seat depth matters more than you think:
When the seat is too deep, your child's back loses support and their legs dangle. When it's too shallow, they can't sit back properly and end up slouching forward.
Every adjustment level is designed around proper ergonomics:
Feet flat on the footrest at every height. This stabilizes their posture and helps them focus during meals.
As your child grows, the seat depth adjusts so their back is always supported without cutting off circulation behind their knees.
Arms should rest comfortably at a 90-degree angle. Too high and they strain their shoulders. Too low and they slouch. We got it right at every stage.
We didn't just design a chair that grows. We designed a chair that supports healthy growth.
Growwithme™ was born from a simple frustration: Why do we accept that children's products are designed to be outgrown and replaced?
As a former software architect who built systems meant to last decades, I couldn't accept the disposable approach to children's furniture. So I created an alternative.
To solve growth challenges and give families more beautiful moments together—by designing products that adapt, endure, and reduce parenting stress.
Every Growwithme™ product is engineered with the same precision and longevity standards I used in enterprise software. We don't just build furniture; we build solutions.
Parenting should feel less like pressure and more like shared growth. The right tools shouldn't add stress—they should remove it.
Because the best parents think in systems, not products.
Flagship Store: Seruang Square, Eco Sanctuary, Selangor
Some products available in: 70+ premium stores nationwide
Online: malimalikids.com
